The Pac-12 announced Tuesday it has secured a long-term, secondary media rights deal with The CW as it prepares to launch a rebuilt conference with nine members in 2026.
This agreement is an extension of its previous deal, which began in 2024 and will now run through 2030-31. The CW will broadcast 13 football games, 35 men’s basketball games and 15 women’s basketball games during the regular season. The network will also broadcast the women’s basketball tournament semifinal and championship games.
Tuesday’s news comes on the heels of CBS securing a deal in June to become the Pac-12’s primary media partner. CBS’s deal also runs through the 2030-31 season.
CBS Sports, Pac-12 extend partnership with network becoming primary partner as league eyes expansion
Chip Patterson
The Pac-12 will expand from two schools (Oregon State and Washington State) to nine in 2026 with the additions of Boise State, Colorado State, Fresno State, Gonzaga (basketball), San Diego State, Texas State and Utah State. The new Pac-12 will include five former Mountain West members.
The media partnerships with CBS and The CW are significant developments for a conference seeking to solidify its position as one of the top five leagues in the FBS. The new agreements guarantee the Pac-12 will reach 100% of U.S. households via over-the-air broadcast networks. The Pac-12 is assured at least 17 football games will air on national free-to-air networks starting in 2026, just behind the four power conferences, including the ACC’s 18 scheduled games…
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